Circuit Alert Electrical

Services: Design, Art Direction, Website

From an Electrician to a
Trusted approachable expert.

Circuit Alert, a now niched electrical contracting business on the sunshine coast who was previously struggling to find and own a marketplace before this re-brand.


Struggling to scale the business because of misconceptions within the marketplace which included being labeled as merely a solar energy installer and not a trusted electrical contractor.


Worked closely with Richard from Circuit Alert on a new brand strategy which included repositioning, brand promise/values, target segmentation etc and a drastic update/refresh to the visual systems used.

*Clients gone dark with unpaid bills. yay.